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Reel Grrls 

Description

Reel Grrls is an award-winning after-school media and technology training program for diverse girls, ages 9-19, in the Puget Sound region.  We give our participants the skills to critique media and offer them technical training under the mentorship of a network of multi-cultural women media professionals.  Our goal is to bridge the digital divide by training young women in media technology so that they may become active participants in all aspects of media production. Reel Grrls was founded in 2001 as a program of the Seattle YWCA and established in 2005 as an independent nonprofit.

Mission Statement
Reel Grrls empowers young women from diverse communities to realize their power, talent and influence through media production. It is our mission to cultivate voice and leadership in girls at a vulnerable age by training them to produce films about issues that are important to them.
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Reel Grrls
1409 21st Ave 
Seattle 
WA
98122-2903 
(206) 323-0693 

Robin Held 
Executive Director 

Programs

Reel Grrls Programs

Reel Grrls serves over 300 diverse girls each year in our Media Lab alone. We intentionally bring together girls from different ethnic and socioeconomic backgrounds in an environment of collaboration and respect; 60% of the girls who attend Reel Grrls workshops receive financial assistance. By blending media arts with technology training skills, we provide leadership opportunities and career development for girls who may have never thought these doors were open to them.

Girls gain increasingly advanced skills as they move through three levels of programming:

  • RG Core Programs: weekend, week-long, and year-round afterschool workshops in media production. RG Core Programs cover a range of topics, including storyboarding, cinematography, audio, editing, and animation.
  • RG Apprenticeship Program: advanced Reel Grrls participants have the option of participating in our summer Apprenticeship Program where they develop advanced skills and work on their first client video.
  • Reel Grrls Productions: upon successful Apprenticeship Program completion, qualified young women join the Reel Grrls Productions (RGP) crew, where they work with adult mentors to produce videos for clients. RGP offers unique pre-professional training, allowing girls to develop civic engagement and leadership skills with direct career-related experience. Reel Grrls Productions produces work for an impressive group of clients including The Seattle Foundation, the Seattle Opera, Mercy Housing Northwest, the City of Kent/Kent Arts Commission, and the Paramount Theatre, among others.

 

Recent Successes and Current Challenges

One of our great successes in recent years is that an increasing number of young women are traveling lengthy distances in order to participate in our program. In more rural communities, for example, there are limited after-school opportunities and nothing like Reel Grrls. We have had a multiyear partnership with the City of Skykomish and groups of 4 to 6 youth have traveled 140 miles once a week for 3 months to participate in our intensive spring program. In addition, we have established an ongoing partnership with a support group for daughters of migrant workers in the City of Mount Vernon. The Mount Vernon partnership takes place both at our Central District media lab and in the City of Mount Vernon.

This success of increasing demand from partners in distant locations also presents new challenges and new funding needs. Public sources of funding for travel expenses from Skykomish have dried up.  We recently launched a successful public campaign to raise funds for gas, a van and driver, which will make it possible for the Skykomish girls to participate this year. It is a goal of ours to raise $10,000 beyond our current operating budget as a travel fund that groups such as these can apply to as needed.

Evaluation


Reel Grrls teaches girls all aspects of film making as a tool to develop their skills in media literacy as well as a creative outlet to tackle complex issues in the world around them.

Collaboration
Girls that have advanced to the Apprentice Program are able to work directly with nonprofit clients to produce videos for outreach or fundraising efforts. This is not only a valuable resource for our nonprofit community but also a great opportunity for girls in the program to learn about organizations in a professional environment.

Accessibility and Cultural Competency
Reel Grrls is opening up the world of film to a generation of girls who’s female film writing heroes only make up 8% of the industry and only 7% of the top grossing films are directed by women. While Reel Grrls is proud of their ability to bring girls from diverse backgrounds together they are also sensitive to circumstances where special programming might apply. In partnership with Youth Care they are tailoring a program to work specifically with the Bridge Program, a residential treatment program that works with girls transitioning out of the sex trade.

Grant History with The Seattle Foundation:

Grants Awarded through The Seattle Foundation Grantmaking Program:

DateAmountPurpose
9/10/2012 $5,000.00support general operating expenses.
12/10/2008 $5,000.00support general operating expenses.

Financials

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